Privacy Policy:
This Privacy Policy is intended to provide you with information on our privacy and data protection policies. Safeguarding your privacy is of paramount importance to us, we are active members of the iab (internet advertising bureau) and our policies reflect industry best practice. We may change this policy at any time. You may wish to visit our website from time-to-time to ensure you have our latest Privacy Policy.
Advertising, Content Serving and Web Analytics Technology
Serranetga’s advertising technology is used to create and deliver rich and diverse online marketing campaigns using modern technology and innovative tools. Serranetga’s advertising technology supports strict online privacy and security standards and has implemented several techniques to monitor advertising material for potentially unsafe content and unlawful privacy breaches.
Serranetga’s advertising technology allows to collect and store non-identifying data about Internet users and use them for analysis and online behavioural advertisements. As a result, such advertisements offer an enriched online experience and deliver advertisement content that is likely to be more interesting and relevant to Internet users.
Data Collection
Serranetga’s advertising technology is used to gather statistics about visitors and collect information used to decide which ads to display. Serranetga’s advertising technology uses a cookie mechanism for this purpose, but only on an anonymous basis. This means that Serranetga’s advertising technology stores no personal information such as email addresses, names or addresses in the cookie or in the cookie-based profile.
A cookie is a small text file that can be stored on a computer when, with a browser, a user views or clicks on advertisements delivered by Serranetga’s advertising technology. The cookie does not collect names, addresses, telephone numbers, email addresses, or anything that personally identifies the user.
All the above techniques can be used not only to decide what ad to show, but also whether to show it. Through real-time-bidding or similar technologies, advertisers can use the above technologies for deciding who it is relevant to display their ads for and not showing it to others.When using the collected data for advertising purposes, Serranetga’s advertising technology conforms to all applicable laws as well as standards such as Self-regulation Framework for Online Behavioural Advertising (OBA), released by IAB Europe, which allows consumers to opt out of behaviour tracking by our technology.
Opting out
If you would like to disable your unique Serranetga’s advertising technology cookie, you can do this here:
By doing so, the Serranetga’s advertising technology will replace your unique cookie with an "opt-out" cookie that will prevent our technology from using the information on your cookie to display advertisements based on your interests or Internet usage.
Because cookies are browser specific, if you use more than one browser on your computer, you will need to disable the Serranetga’s advertising technology cookie on the other browser(s) in order to opt out completely. To do so, point each browser that you use to this page, and click on the disable link above.
Please note that you will need to set the Serranetga’s advertising technology opt-out cookie again under the following circumstances:
• You buy a new computer or upgrade the browser of your existing computer.
• You delete the Serranetga’s advertising technology "opt-out" cookie.
In each case, the existing Serranetga’s advertising technology "opt-out" cookie loses its effectiveness. The Serranetga’s advertising technology will treat your computer as a new user, and set a new unique cookie the first time you visit a Web site powered by the Serranetga’s advertising technology.
More Information
To learn more about data collection, online behavioural advertisements, web analytics, cookies or other aspects from the perspective of Internet security and privacy, please visit these public sites: http://www.youronlinechoices.com and http://www.iabeurope.eu.
Google Analytics:
Diese Website benutzt Google Analytics, einen Webanalysedienst der Google Inc. („Google“) Google Analytics verwendet sog. „Cookies“, Textdateien, die auf Ihrem Computer gespeichert werden und die eine Analyse der Benutzung der Website durch Sie ermöglicht. Die durch den Cookie erzeugten Informationen über Ihre Benutzung diese Website (einschließlich Ihrer IP-Adresse) wird an einen Server von Google in den USA übertragen und dort gespeichert. Google wird diese Informationen benutzen, um Ihre Nutzung der Website auszuwerten, um Reports über die Websiteaktivitäten für die Websitebetreiber zusammenzustellen und um weitere mit der Websitenutzung und der Internetnutzung verbundene Dienstleistungen zu erbringen. Auch wird Google diese Informationen gegebenenfalls an Dritte übertragen, sofern dies gesetzlich vorgeschrieben oder soweit Dritte diese Daten im Auftrag von Google verarbeiten. Google wird in keinem Fall Ihre IP-Adresse mit anderen Daten der Google in Verbindung bringen. Sie können die Installation der Cookies durch eine entsprechende Einstellung Ihrer Browser Software verhindern; wir weisen Sie jedoch darauf hin, dass Sie in diesem Fall gegebenenfalls nicht sämtliche Funktionen dieser Website voll umfänglich nutzen können. Durch die Nutzung dieser Website erklären Sie sich mit der Bearbeitung der über Sie erhobenen Daten durch Google in der zuvor beschriebenen Art und Weise und zu dem zuvor benannten Zweck einverstanden.
